Track: Track 1: Content Creators & Marketers
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After Party at Classic Lanes in Kenmore – Visit locations page for directions
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Classic Lanes in Kenmore | Open in Google Maps
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All Good Websites Start with Content Planning: A Creative Director’s How-To Guide
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From a former copywriter-turned-Creative Director, learn why frontloading your website process with better, more detailed planning will lead to an easier design & build phase. More importantly, learn how to approach this planning stage so that it’s extra time well spent. We’ll cover things like strategic sitemapping, audience-driven content planning, creating smarter navigation pathways, and…
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Mastering Affiliate Marketing with Your WordPress Business
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Join me for an enlightening session where I’ll unveil the secrets to effectively leveraging affiliate marketing within your WordPress business to generate passive income. Whether you’re a seasoned WordPress expert or just dipping your toes into the digital landscape, this talk is tailored to help you maximize your earning potential by promoting products and services…
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How to Organize your Content Through Navigation and Wayfinding
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There is so much confusion about what types of things should be put on a page and what should be in a post. Static vs. Dynamic content is the best way to tackle this. An “About Us” page would be just that… A PAGE. If you are talking about something that is more time sensitive,…
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Intuitive Usability: Designing Web Experiences That Don’t Suck
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We will delve into examples of usability issues across the web sphere with the intention of teaching how to be aware of sticking points and ensure visitors have an awesome (read: not frustrating) experience with your websites.
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Blogosphere Blitz: Live in Buffalo
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An educational live game show, pitting three lucky contestants against each other to showcase their knowledge of WordPress, web marketing, social media, and emerging technologies that can help businesses grow in 2024.
